Mission 0 House
Mission 0 House is a collaborative initiative uniting the industry and academia with one single task, to eliminate emissions through future materials and processes. The client asked for us to develop a visual identity and webpage for Mission 0 House.
2026
The goal was to balance industrial expertise with innovation and future hope. A key challenge was creating a visual identity that hosts many different partners. It needed to be an inclusive space for all members without being dominated by the branding of any single entity. So each partner and member could feel ownership.
Mission 0 House's core values lies within collaboration and innovation. The 0 within the logo we developed is a visual bridge between the industries. It is built on concept of intertwined paths, where the lines overlap in middle represents collaboration and the mutual goal of zero emissions in the process industries.
Our solution focuses on an intuitive and tabable website where partners can feel ownership and future potential partners and members can learn more of the cause.
Muted green is main color of mission 0 house due to its connection with nature. But in in contrast to high saturated green colors that can feel like greenwashing the muted green palette feels more realistic and urgent.
